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Data Quality Blog

http://blog.naveego.com

Jack Hinckley

Jack Hinckley


Demystifying the Term "Data-Driven"

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When the term “data-driven business” comes up in meetings and conferences, most executives silently nod in complete agreement. But deep down, they’re thinking, “What does this data-driven drivel even mean?”

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Big Data Made Big Strides in 2017

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2017 will be known as the year that Big Data went from buzzword on tech blogs and into practice at companies and organizations around the globe. The 2017 Big Data Analytics Market Study shows that companies are ready to start taking action to make their data accessible and interpretable. The incentives to do so are clear; more insights, quicker recognition of business opportunities, lower costs, etc. But up until now, those insights have been limited to a fraction of companies worldwide. We can now say, the time of Big Data on a large scale has arrived.

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Gartner Predicts the Time of the Chief Data Officer Begins Now

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Chief Executive Officer. The title has a way of instantly portraying the person who bears it as the person in charge. The top dog. The Big Kahuna. But with the massive increase in the importance of data within efficient, data-driven businesses, CEOs will likely be outshone in importance by the C-level exec who can best leverage data to promote growth. In short, the time for the Chief Data Officer has come.

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Data Quality and the Bigger Picture of Your Data

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In past blog posts, we’ve taken the time to define data quality. While the definition of data quality might seem like common knowledge, we think it’s important to distinguish data quality from other components of data management. But it’s also important to think of the bigger picture associated with data quality and its impact on your employees, your data, and your company as a whole. You know, get out of the weeds and think big thoughts. This when we like to introduce two important big picture themes associated with data quality: Trust and Context.

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Naveego's Partner Success Program: Revolutionizing Partnerships in the Data Quality Space

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Naveego Launches Partner Success Program Chances are, you’ve seen the buzz being created by the launch our our Partner Success Program. It’s safe to say that we’re pretty excited about it too. But we wanted to take a moment to go over why our program is different than most other data quality solutions in our approach to our relationships with our partnerships. Our product, support, and approach to setting up our partners for continued success separates us from the rest of the data quality industry in a multitude of ways.

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Data Quality in Digital Marketing: The Importance of Clean Data

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Data Quality and Digital Marketing Data quality has become an increasingly important across a diverse range of industries of late. Companies in the energy, financial, and healthcare sectors have made strategic decisions to embrace the positive impact that data quality solutions and processes provide. With the emergence of digital marketing, however, data quality has become a hugely important component of working in that space. Digital marketing is a microcosm of the data-driven age which we live in, and its reliance on data quality is worth watching regardless of your industry.

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Learning the 1-10-100 Rule of Data Quality

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The Data Quality Metric That Matters It’s easy to get lost in the myriad of statistics surrounding the importance of data quality. But as insightful as they may be, we start off most of our conversations with clients interested in a data quality solution with a very simple metric. This metric, which we call the 1-10-100 Rule, depicts both the high costs associated with the endless cycle of using bad data to run your business.

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Salesforce Users Don't Trust Their Data

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Salesforce is one of the most widely used CRM solutions in the planet. From the top executive in the company to the entry-level data analyst in the back room, Salesforce is the glue that holds the many aspects of a company together, tying together a diverse parts of the organization, like marketing, accounting, and sales, through data insights and reporting. But a recent report cited by Business Wire suggests that Salesforce users are less than confident in their data quality - and their confidence in Salesforce itself is suffering.

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Three Reasons to Get a Data Quality Consultation Today

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If we were to guess, your Outlook calendar is likely already full for the foreseeable future. As an individual in a strategically important role, your time is taken up managing people or processes, and it many cases, both. But putting off addressing your data quality issues is detrimental to your business, and it’s high-time to block off some time in your schedule in order to find out exactly what your poor data is doing to your people, your processes, and your bottom line.

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Data Quality Disrupting Oil and Gas Industry

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Oil and Gas Goes High-Tech When you think of the oil and natural gas industry, you might think of windswept prairie and pump-jacks before you think of cloud computing. But you might be surprised to learn just how much investment is made on data processing, storage, and analysis within the industry. To provide some reference, the oil and gas industry spent over $700 million on high-speed computing alone in 2014, according to a report by IDC.

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